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Landing Page Optimization: 12 Principles That Turn Paid Traffic Into Revenue
Conversions

Landing Page Optimization: 12 Principles That Turn Paid Traffic Into Revenue

by Sophie AnderssonFebruary 5, 2026

You're spending thousands on ads. Traffic is flowing. But your landing page? It's sending visitors right back to Google. Here's the thing — most e-commerce stores send paid traffic to their homepage or a generic…

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